Runink PULSEMarket analysis and marketing, on your own machines
A marketing engine that runs inside your own business.
Runink PULSE replaces the marketing patchwork with one application your own team operates. It audits your website and social presence, researches your market, finds the companies worth talking to, and writes the material, all from one shared understanding of your business.
A separate product from FACE and CORE · in English, Spanish, French and Portuguese
Runink PULSEOne application, four stages, one shared picture of your business.
- DiagnoseA scored read of your site and social presence, and a plan for each channel.
- AttractMarket research, and leads found on the public web with a first contact drafted.
- CreateOne brief becomes posts, whitepapers, short videos, decks and courses.
- RetainCustomer profiles, journey maps and 30-day follow-up cycles.
One application. Your own machines. Every channel off until you turn it on.
Nothing goes out until you say so.
Every draft, whether a post, a cold email, a call script or a whitepaper, arrives with a status and an approve and a reject against it. At any moment you can see what is waiting on you.
Where the line between those controls falls →- Channels start disarmed. A global switch, narrowed by one for each channel, decides what may publish. A channel that is off sends nothing, whatever status a draft carries.
- You watch it being written. Research and copy stream onto the screen as they are produced, so a wrong angle is caught in the second paragraph, not on page nine.
- Your material stays in. Your positioning, your customer lists and your pipeline are processed inside your own network.
From finding out where you stand to keeping who you win
Each stage feeds the next from the same understanding of your business, so nobody writes a fresh brief for every tool.
Site Audit
A web address goes in. Back comes a relevance score across nine measures, from search and AI visibility to trust and retention, a business diagnosis, and ranked recommendations you can act on from the same screen.
Market research
The topics moving in your sector, the channels your competitors publish on, and the podcasts, publications and events where your subject belongs. Mark a result useful or not, and the next round learns from it.
Lead prospecting
Describe a niche and PULSE finds matching companies on the public web. For each one it drafts a cold email, a call script and a LinkedIn message, written from what is known about that company.
One brief, every channel
A single brief becomes posts shaped for each channel, plus whitepapers, podcasts, short videos, decks, infographics, reports and courses. A 30-day plan says what publishes, where and when.
Follow-up that shows a cooling account
Customer 360 profiles and journey maps show where each account stands. Structured 30-day cycles carry an evolution score, so a quiet relationship shows up as a trend, not a surprise at renewal.
A machine, not a meter
The work runs on machines you own, on ordinary processors. Producing more material does not produce a bigger bill, so the second angle on a campaign gets tried.
The first afternoon moves no data anywhere
Audit your own site
PULSE runs on a single workstation. Point Site Audit at your website and read the nine scores, the ranked recommendations and the diagnosis.
Run one piece end to end
Take the biggest gap the audit names. Brief a whitepaper on it, watch it stream in, edit it, approve it, and fan it out into posts and emails.
Then decide
If the output is good enough for your name to go on it, installing PULSE on your own machines and connecting your accounts is a short next conversation.
Read the detail
- The Runink PULSE paperEvery stage and every screen, what it is built on, who owns it, and how to work out what it is worth on your own numbers.Read the paper →
- PricingPer seat, with a shared allowance of computing capacity, on three levels from a small team to a deployment on your own premises.See the plans →
Bring your website and one campaign you never finished.
Half an hour, with whoever owns marketing in the room. We will walk through what an audit of your own site says, and what the first piece of work would look like.
Data You Can Trust. Decisions You Can Defend.
runink.org/products/pulse/